{"id":227,"date":"2015-08-17T12:41:23","date_gmt":"2015-08-17T10:41:23","guid":{"rendered":"https:\/\/concortofilmfestival.com\/zooppa-piccolo-workshop-pratico-di-viral-video-2\/"},"modified":"2016-03-07T13:12:48","modified_gmt":"2016-03-07T12:12:48","slug":"zooppa-small-viral-video-workshop","status":"publish","type":"post","link":"https:\/\/concortofilmfestival.com\/en\/zooppa-small-viral-video-workshop\/","title":{"rendered":"ZOOPPA &#8211; SMALL VIRAL VIDEO WORKSHOP"},"content":{"rendered":"<p>26\/08, 2 pm \u2013 Palazzo Ghizzoni Nasalli (PC)<br \/>\nIt is quite common to make a video, put it on youtube, share it and get loads of comments and \u201clikes\u201d. But, to go pro, what&#8217;s the role of creativity and technique?<br \/>\nDuring this workshop we will analize how viral videos can be used on social networks.<br \/>\nIt is not necessary nor fundamental to be a creative when making a viral video; nevertheless, it is of utmost importance to master tools and techniques to deal with 2 key elements: content and its diffusion.<br \/>\nTo go viral is not a matter of just mere intuition and originality, but in fact it is a perfect mix of creativity, technical elements (title, description, tags) and distribution strategy (how to expand its reach and share factor).<br \/>\nAfter a theoretical part (with powerpoint), we will sketch a viral video that might be used for one of the Zooppa&#8217;s communication campaigns.<br \/>\nInfo &amp; admittance:<span class=\"Apple-converted-space\">\u00a0<\/span><span id=\"cloak14897\"><a href=\"mailto:sara.rinaldi@concorto.com\">sara.rinaldi@concorto.com<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>26\/08, 2 pm \u2013 Palazzo Ghizzoni Nasalli (PC) It is quite common to make a video, put it on youtube, share it and get loads of comments and \u201clikes\u201d. But,&#8230;<\/p>\n","protected":false},"author":6,"featured_media":225,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6,12],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>ZOOPPA - SMALL VIRAL VIDEO WORKSHOP - CONCORTO FILM FESTIVAL<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/concortofilmfestival.com\/en\/zooppa-small-viral-video-workshop\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ZOOPPA - SMALL VIRAL VIDEO WORKSHOP - CONCORTO FILM FESTIVAL\" \/>\n<meta property=\"og:description\" content=\"26\/08, 2 pm \u2013 Palazzo Ghizzoni Nasalli (PC) It is quite common to make a video, put it on youtube, share it and get loads of comments and \u201clikes\u201d. 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